The Ultimate Book of Sales Techniques

(Stephan Schiffman)

Learn here how to win customers, pass-through the competition and increase your persuasive power, turning the "no" into a glorious "YES" to achieve sales success.

Highlights from this book summary:

It is critical that the seller absorb sufficient and relevant information about his customer to better serve him;

For the sale to take place, the seller must be sure of himself and his product;

Not everything is lost. If the customer has rejected an offer once, they may accept it at another time;

Creativity in approach can give you an advantage when negotiating.

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