The Fantastic Story of Silvio Santos





(Arlindo Silva)


Be inspired by the story of how a boy who sold pens on the streets of Rio de Janeiro became a great communicator and one of the wealthiest entrepreneurs in Brazil.

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Highlights from this book summary:

Apparent problems can be turned into excellent opportunities. It all depends on how you see them;

Communication is one of the factors that most influence sales success;

We should always watch and learn from those who achieve the best results;

Continually reinvesting in your business is one of the keys to wealth.


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