The Commandments of Profitability





(Alberto Saraiva)


Learn how to build a very profitable business from the teachings of the owner of the largest Arab fast-food chain in the world.

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Highlights from this book summary:

To make your business profitable there are commandments to follow. Some of them are good service, taking care of expenses, taking care of sales and taking care of people and their duties;

Good service is achieved by serving good products quickly and attentive, always at the lowest prices and in a nice, clean place;

You must chart expenses to be able to take care of them. The map should state the value of the costs and where they go;

People should be motivated in a positive way with awards and recognitions to perform well.


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