Psycho-Cybernetics

(Maxwell Maltz)

Understand how your brain works and discover, once and for all, how to take control of your life and achieve goals that seem impossible.

Highlights from this book summary:

Self-image is the key to accessing each individual's behavior center;

People are not machines, but they have a machine inside that they need to learn how to use. The human being is the operator of the subconscious;

The servomechanism works to deliver results guided by self-image, whether positive or negative, without making a judgment of value;

Success is an individual creative achievement, not a concept linked to symbols of prestige and power.

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