Crie Seu Mercado no Mundo Digital

(Bruno de Oliveira)

Need help getting started investing? Learn how to turn your dream into an e-commerce and make your online business a well-known, scalable and profitable company.

Highlights from this book summary:

E-commerce is a business strategy focused on selling products and services over the internet, regardless of specific platforms and tools;

The digital market has the potential to grow 100% in the coming years and there are few times when we are faced with such an opportunity;

One of the main points for the success of your business is to know your ideal customer, called a persona, and the market in which you operate;

To increase your conversion, you need to understand your customer's purchase journey, from the moment they present a need to the moment of purchase itself.

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